Marketing Manager (Health / Insurance)

Marketing Manager (Health / Insurance)

This open role in the insurance industry offers a unique opportunity to lead impactful marketing initiatives while working closely with cross-functional teams.

With access to senior leadership and the chance to drive strategic marketing efforts, this position provides an excellent platform for professional growth and meaningful contributions in a fast-paced, collaborative environment.

What is in it for you :

• Salaried : $60 to $70 per hour.
• Incorporated Business Rate : $74 to $84 per hour.
• 12-month contract with the potential for permanent employment.
• Full-time position : 37.50 hours per week.
• Weekday schedule from 9 am to 5 pm.
• Hybrid work : 3 office days, from Tuesday to Thursday.
• Opportunity to work in a dynamic and professional environment.
• Join a passionate and inclusive team of professionals.

Responsibilities :

• Collaborate with the Product team to design and execute marketing strategies and campaigns for optional member products, including Life, Critical Illness, and AD&D.
• Develop high-quality omni-channel marketing collateral for external clients.
• Lead the creation and delivery of digital marketing content using agency support and design tools.
• Ideate and craft innovative creative concepts in partnership with a creative agency.
• Execute marketing campaigns aligned with business metrics and objectives, ensuring timely delivery.
• Manage projects effectively in a cross-functional environment, meeting deadlines and content requirements.
• Analyze data and metrics to measure the effectiveness of campaigns and optimize performance.
• Build and maintain strong relationships with stakeholders across the organization.
• Stay informed of digital marketing trends and integrate them into strategies.

What you will need to succeed :

• University or college degree in marketing, communications, media, or a related field.
• 5 to 7 years of experience in marketing, including at least 2 years in digital marketing.
• Experience in the health or insurance industry.
• Proven ability to develop and execute marketing strategies and materials that drive sales and product growth.
• Strong project management skills, including leading cross-functional teams and managing multiple initiatives.
• Ability to develop and implement comprehensive marketing strategies aligned with business objectives and target audience needs.
• Excellent writing, editing, and content creation skills for impactful omni-channel marketing collateral.
• Experience analyzing data and metrics to measure marketing campaign effectiveness and optimize performance.
• Familiarity with the latest digital marketing trends, tools, and technologies.
• Proficiency in Microsoft Office programs, including PowerPoint, Word, Excel, and Teams.
• Positive relationship management skills with the ability to collaborate effectively at all levels of an organization.
• Graphic design skills and experience with Adobe Photoshop, Illustrator, and InDesign are an asset.
• Self-starter with a strong ability to work independently while knowing when to engage with stakeholders.
• Excellent communication skills, with the ability to distill complex concepts into clear, actionable ideas.
• French language skills are an asset.

Why Recruit Action?

Recruit Action (agency permit : AP-2000003) provides recruitment services through quality support and a personalized approach to job seekers and businesses.

Only candidates who match hiring criteria will be contacted.

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