Digital Product Designer - Proficient (Content Designer)

Job Details :

Job Title : Digital Product Designer-Proficient (Content Designer / UX Writer)

Location : Toronto, ON (Hybrid Onsite)

Duration : Months

Description :

Our client’s Insurance Digital & Data team is looking for someone to join us as a Content Designer . This individual will play a critical role in building intuitive, inclusive, and meaningful content and UX copy alongside our designers, product team, and marketing.

As a core member of the design team, we are looking for a strategic thinker and hands-on doer who always takes a human-centric approach to their work.

The ideal candidate will write copy for both transactional as well as promotional experiences for users, with a passion for making complex, legalese’ content intuitive and user-friendly.

They will thoughtfully use our Tone of Voice to ensure consistent, customer-centric copy is expressed throughout our digital channels.

Key Accountabilities

• Create strategies and artifacts ( UX writing standards) highlight the use of content to ensure an engaging and consistent user experience across all channels
• Craft clear, succinct, and human-centric UX copy that balances our business goals and user needs, elevating our client’s Insurance’s brand wherever possible
• Write short and long-form copy for a variety of digital experiences, including online applications, online broker portal, website content, and emails
• Collaborate with key stakeholders, including (but not limited to) Legal, Privacy, Compliance, Information Security, and Regulatory teams to ensure that our digital copy satisfies our legal and regulatory responsibilities
• Apply the principles of Accessibility and Inclusive Design in content creation
• Create and / or support needs for French translation
• Work with Design Researchers on using qualitative and quantitative insights to inform content and UX copy decisions
• Collaborate with product designers to shape other non-textual content such as interaction patterns, iconography, information graphics, and imagery
• Work within our agile operating model to provide content at the right touch points that align to squad sprint cycles

What you need to succeed

Must haves

• An undergraduate degree in Literature / English, Psychology, Design, Linguistics, Journalism, HCI, or a related field and / or equivalent experience
• years of experience in UX writing, content design, or a similar role
• A portfolio that showcases your work, with an emphasis on digital experiences
• Fluency in English
• Strong understanding of how to apply copy and content design to the customer lifecycle (awareness, consideration, conversion, use, retention, advocacy)
• Experience working within a highly regulated industry, with legal teams, or subject matter with complex terms and requirements

Nice to haves

• Experience contributing to the launch of digital experiences within an agile environment
• Fluency in French

Mindlance is an equal-opportunity employer. We are committed to inclusive, equitable, barrier-free recruitment and selection processes, and a work environment in accordance with the Accessibility for Ontarians with Disabilities Act (AODA).

We will be happy to work with applicants requesting accommodation at any stage of the hiring process .