Bilingual Marketing Communications Specialist

About this role

Kidde is seeking an experienced, passionate, and creative Marketing Communications Specialist for its Residential Fire business in Canada .

Join our team in developing and implementing marketing communication strategies that impact the customer experience. This role will partner closely with the regional and global business cross-functional teams to tailor the solutions based on customer needs.

The position reports to the North America Communications Senior Manager based in the USA.

This is a hybrid role in Vaughan ON .

We value our people and offer an extensive benefits package, with financial rewards including health insurance, retirement savings plan, and also lifestyle support with flexible working and parental leave.

Plus, we’ll support your growth with paid-for external training programs and courses.

Key Responsibilities

• Support brand management, i.e., ensure brand, creativity and local standards are met in product packaging; review that content meets the standards and check translations for relevancy
• Collaboration with product management, trade marketing and sales counterparts to execute successful New Product Introductions and promote existing range among our customers
• Provide input into media plans and activations, give perspective and support with organic social media plans
• Help support local brand, communications and sales activations; work with agencies and cross functional teams for e.g., trade shows
• Represent brand in media interviews e.g. television and radio
• Help with industry relations and corporate social responsibility efforts e.g., donations
• Integrate copywriting expertise to create, design, edit, and review communications prior to release; ensure message consistency and alignment with brand guidelines
• Warrant timely response and action with regards to any potential and ongoing reputational issues
• Effective communication and escalation process management from local to global teams

Basic Qualifications

• Bachelor’s degree
• 5+ years of experience in communications or marketing field
• Fluency in English and Canadian French
• Willingness to travel 30% primarily in Canada (occasional US)

Preferred Qualifications

• Bachelor’s degree in business, marketing, or communications
• Experience in public speaking, and media interviews
• Strategic thinking skills to manage difficult and sometimes complex problems
• Work in a constantly changing corporate environment, independently as well as on a team, and interact with all levels of management in a professional and positive manner
• Social media (Facebook, X, LinkedIn, Instagram) and best practices thereof
• Canadian French and English communications skills both in written and verbal form
• Able to copywrite to create articles, LinkedIn posts, press releases
• Translate complicated concepts into common language both in Canadian French and English.
• Organizational skills including strategic planning and attention to detail
• Manage time efficiently, work on multiple projects and meet tight deadlines
• Project management and consulting skills
• Event management experience
• Work and collaborate in matrix, multi-national organization
• Lead project teams and budgets
• Analytical skills, evaluate data
• Drive engagement and advocacy
• Agility and an eye for uncovering opportunities

RSRCAR