National Sales Manager

For over 20 years Omnify Lighting, a division of Lumify Inc., is North America’s leading manufacturer of backlighting and complimentary systems, with a focus on providing innovative, custom and scalable systems for business-to-business clientele.

Omnify provides best-in-class services to a wide range of industry segments ensuring the highest standards of reliability and quality.

Our flagship product is LumiSheet™, a globally renowned patented backlit panel. Our highly complementary product range enables us to provide the market with a very comprehensive assortment of products across all major product categories within enhanced backlighting.

Further information is available

As we invest to grow, Omnify is in search of a National Sales Manager, will be responsible to drive sales, through managing and developing our Direct Sales Team in both quality (training, onboarding) and quantity (recruiting, interviewing and hiring).

You will work directly with the leadership team to manage our internal sales team and developing business plans, meeting planned goals, and coordinating with our marketing department on lead generation.

You will report into the VP of Sales and lead and grow team in both Canada and the US.

Your work will impact prestigious brands such as Warby Parker, OLG, Lululemon, Sephora, Ulta Beauty, Estee Lauder and more.

You will drive the execution of our direct sales strategy and be critical on key strategic accounts. Strong integration and collaboration with our operations and marketing teams is required.

This North American opportunity, based in Markham ON, Canada, is truly unique and one that can take your career to the next level.

Responsibilities and Accountabilities :

• Lead and Grow our Direct Sales Team in both quality and quantity, by recruiting, hiring, coaching and training.
• Manage direct sales by developing a sales forecast based on a business plan by segments, including dashboards and reports detailing revenue and expense controls.
• Set overall and individual sales goals, assign territories for team members, evaluate performance to goals, and adjust goals as needed.
• Sales Pipeline Management : Ensure the effective use of CRM tools to track and manage team activities, monitor the sales pipeline, and drive accountability.
• Oversee CRM data accuracy and use insights to guide team performance, optimize sales strategies, and improve forecast accuracy.
• Conduct territory reviews for each territory sales representative and establish individual targets and budgets
• Travel all territories with the sales team.
• Developing best practices and procedures to ensure we are executing the territory plans.
• Assess current team processes and procedures, identify opportunities for improvement, and implement them.
• Promote the organization and our products.
• Understand our ideal customers and how they relate to our products.
• Strengthen relationships with National Accounts and Key territory accounts
• Manage referrals and program registration methods.
• Foster a competitive yet collaborative team environment

Qualifications and Leadership Competencies :

• Bachelor's degree in Business, communications, or related field
• 5 years of experience business management, or sales management ideally in a lighting or an adjacent environment
• Strong oral and written communication skills
• Experience setting sales goals and proven ability to lead a team to meet quotas
• Excellent leadership skills
• Strategy agility sees ahead clearly; can anticipate future consequences and trends accurately
• Results-oriented with strong analytical skills, focused on problem solving and key decisions.
• Building a sales pipeline and managing customer relationships
• Creative thinker, innovating and finding new solutions to problems and opportunities
• Deep understanding of CRM systems and best practices
• Proficient in Microsoft Office

Omnify’s Guiding Principles

• Customer Centric - Build Systems to Reduce Customer Effort EFFORTLESS
• Be a Teammate : Communicate openly, honestly and frequently (no BS)
• Empowerment : Value the full involvement of and input of all employees
• Less is More : Do more with less
• Growth Mindset : For the company to grow we all need to individually grow - together.
• Foster a culture of mutual respect, innovation, and pride
• Establish clear accountability and provide the authority to achieve goals
• Encourage calculated risks and reward success

Diversity and Equal Opportunity Employment

Omnify is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran's status, Aboriginal / Native American status or any other legally-protected factors.

Disability-related accommodations during the application process are available upon request.