Manager, Art Direction, Beauty
About Loblaw Agency
Loblaw Agency is our newly minted, in-house creative agency within our Marketing team and we are hiring many new exciting roles! At Loblaw Agency, we expertly translate our customers’ needs into real, engaging work that speaks to Canadians and drives brand love.
Join our growing team and come dream up original creative for some of Canada’s most loved and trusted brands!
Loblaw Agency is currently looking for a Manager, Art Direction, Beauty to join our team. The Manager, Art Direction, Beauty will work in partnership with a Senior Copywriter and will play an integral role on our Loblaw Agency team.
If this feels like it’s you, raise your hand. You are passionate about being part of a team that thrives on taking an idea and making it different and engaging and relevant to the customer.
You understand what makes each of the channels unique and you are driven by results. Whether it's a transactional tactic or large campaign, you can distill information and data insights to craft a compelling story.
You're a team player and collaborator who wants to deliver all the most engaging ideas and visuals.
If you are passionate about beauty, unique, imaginative, data-driven ideas, if you are excited about working on one of Canada’s most loved brands, if you thrive in an engaging, fast-paced environment, we’d like to meet you.
Key Responsibilities :
- Partnering with the Senior Copywriter, deliver exceptional creative ideas for beauty campaigns, across all mediums
- Strong Strategic acumen to deliver creative ideas on brief and on brand
- Be involved in all aspects of creative from initial conception, overall look and feel, to direction of creative on set, to approval of post-production for Shoppers Drug Mart Beauty Marketing initiatives
- Keen eye for trends and masterful on-set direction and ability to partner with vendors develop content (e.g., photography, video) to support the creative strategy and vision
- Direct and be accountable for the final development and production of visual creative assets
- Ensure brand guidelines and directives are embraced and adhered to in all executions
- Lead the creation of storyboards for the production of videos (social media, television, digital etc.)
- Create inspiring, concise presentations and sell your work effectively
- Keep up to date of digital and social best in class developments
- Stay curious and be familiar with competitor marketing programs
- Be resourceful to work with different budgets and come forward with ideas, solutions and suggestions
Qualifications :
- 5+ years of experience art directing in the beauty space
- Bachelor’s degree or Diploma, new media arts, creative advertising or equivalent
- A creative visionary, with an unwavering dedication to achieving creative excellence
- Trusted partner and possess the insight, knowledge and professional leadership to confidently move from concept through to completion of a project, bringing concepts to life
- Expert ability to lead and direct photography and broadcast shoots
- Ability to prioritize and lead multiple deadline-driven task / projects in a fast-paced environment
- Proven ability to create effective, original advertising materials on tight timelines
- Exceptionally innovative and creative, with excellent ability to collaborate
- Exceptional interpersonal skills in order to effectively source information, obtain approvals, build relationships, and provide influence to achieve success
- Excellent organizational, planning and problem-solving skills
How You’ll Succeed
- At Loblaw, we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust and make connections.
- If that sounds like you, and you are open-minded, responsive to change and up to the challenges provided in a fast-paced retail environment, apply today.
- In addition, we believe that compliance with laws is about doing the right thing. Upholding the law is part of our Code of Conduct it reinforces what our customers and stakeholders expect of us.
Employment Type : Full time
Type of Role : Regular