Our client, a Top 5 Bank in Canada is looking to hire a Digital Marketing Analyst to their team for an initial 12 months of contract with a possibility of extension / conversion.
This role is currently hybrid, once a week in office in Toronto.
Responsibilities Include :
- Supports marketing objectives to set and refine annual and quarterly marketing plans.
- Collaborates closely with Marketing's Customer Journey management groups to plan and execute customer-driven action plans and marketing programs.
- Monitors consumer sentiment, market conditions, competitive activity, and short-term-demand opportunities on an ongoing basis to increase agility of planning processes and flexibility of budget deployment.
- Collaborates with Global Wealth Management and Enterprise Marketing groups to plan and execute Bank-wide level action plans and marketing programs.
- Analyzes, and leverages insights drawn from market research and data analysis to establish the strategic direction of benefit-led campaign briefs.
- Applies a deep understanding of Bank-wide and business partner needs, ensuring full buy-in (agreement) and participation of multiple business, channel, and marketing partners in a highly matrixed environment.
- Collaborates with Marketing's Journey Management groups to establish efficient workflows that ensure clarity of roles and accountability for team members across both practices.
- Supports development and deployment of creative assets, agnostic of media channels and across all touchpoints.
Must Have Qualifications
- 2+ years of experience working with Agile methodology.
- 3+ years of experience in driving performance growth across multiple business lines and KPIs
- Deep knowledge of marketing tech stack (group of technologies that marketers leverage to conduct and improve their marketing activities such as email marketing, owned digital channels and / or paid media management).
- 3+ Years of experience planning and executing targeted (direct) marketing campaigns including strategy development, segmentation, stakeholder management, and performance analysis.
Nice to have Qualifications
Experience with Adobe Suite products.
If you are qualified and interested in discussing this role in more detail, please submit your resume to [email protected]
For other opportunities please visit www.ifg-global.com
VMS1
marketing analyst
Conduct comparative research on marketing strategies for industrial and commercial products. Conduct analytical marketing studies. Develop portfolio of marketing materials. ...
Digital Marketing Analyst
Join Team CARFAX as a Digital Marketing Analyst. Analyze user behavior, cohorts, and funnel analysis to drive insights for Product, Marketing, and Lifecycle teams. Results oriented – strong focus on achieving revenue, conversion, sales, and other marketing goals. Ability to translate, communicate, a...
Digital Marketing Analyst
Deep knowledge of marketing tech stack (group of technologies that marketers leverage to conduct and improve their marketing activities such as email marketing, owned digital channels and/or paid media management). Our client, a Top 5 Bank in Canada is looking to hire a Digital Marketing Analyst to ...
Senior Analyst, Digital Marketing Optimization & Insights
As a Senior Analyst, Digital Marketing Optimization & Insights, you will support the development of digital marketing campaign reporting and all aspects of the digital experiencefor Global Wealth and Asset Management. Gather and analyze data from a variety of sources, including Domo, Adobe Analytics...
Senior Analyst, Digital Marketing Optimization & Insights
As a Senior Analyst, Digital Marketing Optimization & Insights, you will support the development of digital marketing campaign reporting and all aspects of the digital experiencefor Global Wealth and Asset Management. Gather and analyze data from a variety of sources, including Domo, Adobe Analytics...
Digital Analyst, Quality Assurance (Accessibility) to review marketing materials and ensure they meet WCAG 2.1 accessibility standards. 81327-1
Line of Business: Private Wealth – Digital, Marketing and Communications. Digital Analyst, Quality Assurance (Accessibility), you will review and ensure accessibility compliance (WCAG 2. Digital Analyst, Quality Assurance (Accessibility) you are a critical thinker, who is detailed oriented and have ...
Digital Marketing Analyst - Google/ Adobe Analytics, Wealth, Bank, Insurance
Lead and coordinate the execution of communications, including the following key activities:o Clear articulation of business objectives and targetso Timeline & budget management including invoicingo Asset list development with specs requirementso Appropriate internal and external app...
Sr Data Analyst with strong SQL, Big Query, Meta, Google Ads, and Digital Marketing experience to interpret, build insights based off existing customer data
Sr Data Analyst with strong SQL, Big Query, Meta, Google Ads, and Digital Marketing experience to interpret, build insights based off existing customer data. ...
Coordinator, Marketing & Communications
You will be involved in all integrated marketing campaigns and will employ exceptional organization skills, fabulous marketing talents, and eagle-eyed attention to detail to help move forward our marketing and communications projects. We are seeking a Coordinator to support our Content & Marketi...
Digital Marketing Specialist – Retirement Solutions
Digital Marketing Specialist – Retirement Solutions. This opportunity is designed for a proactive marketing specialist eager to support initiatives in the Canadian retirement plan market. With direct project ownership, the successful candidate will manage multiple projects and leverage digital marke...