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Consumer Business Intelligence Manager, Self Care Canada

Kenvue Brands LLC
Markham, ON, CA
Full-time

Description Kenvue is currently recruiting for : Consumer Business Intelligence Manager, Self Care Canada This position reports to the Director, Self Care, CBI, and is based in Markham, ON.

Who we are At Kenvue , we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love.

Science is our passion; care is our talent.

Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers.

With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

For more information, click here . Role reports to : Director, Self Care NA, CBI Travel % : 5% Location : Markham, Ontario - Canada What you will do This role will serve as the Consumer & Business Intelligence lead for the Self Care team in Canada.

Through deep consumer understanding, application of advanced analytics tools, external market knowledge, and implementation of Kenvue Science of Brand Growth principles, you will be part of a high-performance team and serve as a strategic partner to Canada Self Care Squads.

They will be looked upon to :

  • identify challenges and opportunities, shape the appropriate business questions to address and design the most effective ways to answer.
  • translate learnings into recommendations that drive sustainable business growth and stronger outcomes. This role covers quantitative and qualitative research as well as analyzing in market data, and requires familiarity with analytics tools to support strategic plans and brand growth. Key Responsiblities
  • Is the authority on the Canadian Self Care need states (adult and peds pain, CCFS, allergy; smoking cessation), influencing the Canadian business strategies and develops the most appropriate research strategies to deliver against critical business objectives and longer-term marketing strategy.
  • Ability to develop, shape and deliver research audits and integrated learning plans to identify knowledge gaps and address key business issues in Self Care.
  • Leads insight generation to feed into marketing communications, activation, media planning support and campaign monitoring including both consumer and professional.
  • Leads the translation of consumer foundational work, broad, cross-customer shopper insights and category knowledge into insights to identify and address consumer & customer opportunities.
  • Uses knowledge of key macro trends and leads understanding of consumer, market and competitive landscape to diagnose business performance and address focused business issues;

applies understanding of brand / marketing fundamentals in marketing plan and category / brand strategies development.

  • Integrate multiple data sources to develop learnings and translate them into concrete recommendation for business growth.
  • Integrate knowledge from multiple sources and creates meaningful interpretations and recommendations that address business issues;

Interpret and pragmatically translate research learning into feasible business building action steps, and ensure alignment with key business partners (including brand growth, customer strategy, capability and customer teams)

Uses broader range of research tools / resources / processes to assess business issues; Independently and proactively identifies the key business issues / questions and develops the most appropriate research design and analytic plan to address business / research needs.

Acts as an authority in research and questionnaire design and interpretation.

Acts as a business partner, not just a market research specialist.

Manages complex business issues and helps team set strategic direction.

Creates consensus. Qualifications

  • A Bachelor's degree is required; Post-graduate degree or equivalent in Market Research, Social Sciences or Statistics is preferred.
  • A minimum of 8 years of progressive experience within market research, advanced analytics, consulting, or related fields required.

CPG experience is highly preferred.

Breadth of experience with consumer research, including methods, techniques, agency partners, and business application.

Must have comfort & aptitude to apply these skills to various situations and provide guidance to others on how to interpret / drive action against results under supervision.

  • Familiarity and comfort in analyzing data and applying analytics learnings into business.
  • Demonstrated ability to influence clients, cross-functional partners and upper management to impact decision-making; Willingness to "have an opinion" backed up by insight and the confidence to influence key stakeholders in meetings and one to one basis.
  • Outstanding communication skills; Ability to think analytically to understand complex or ambiguous problems and communicate solutions / conclusions clearly and concisely
  • Highly strategic business knowledge with the ability to appropriately use judgment and risk-taking
  • Must be capable of creating one's own agenda and deliverables given knowledge and understanding of consumer businesses. What's in it for you
  • Competitive Total Rewards Package*
  • Paid Company Holidays, Paid Vacation, Volunteer Time, Flexible Ways of Working & More!
  • Learning & Development Opportunities
  • Employee Resource Groups Kenvue is proud to be an Equal Opportunity Employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

5 days ago
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