Search jobs > Toronto, ON > Product marketing manager

Marketing Automation Product Manager

Morningstar
Toronto
$35-$45 an hour (estimated)
Full-time

The Role :

We are seeking an experienced and innovative Product Manager to join our Marketing Operations Team. This position will drive the strategic direction and roadmap for our marketing automation platforms, enabling us to deliver innovative personalized experiences to our prospects and customers.

In this pivotal role, you will be responsible for defining the vision, prioritizing features, and delivering solutions that enable our stakeholders to execute highly effective marketing campaigns across multiple channels.

This role is based in either our Chicago or Toronto offices and hybrid attendance is required.

Responsibilities :

  • Develop and execute a comprehensive product strategy and roadmap that aligns with business objectives and customer needs for our marketing automation platform (Eloqua) and related products.
  • Collaborate closely with cross-functional teams, including engineering, marketing, sales, and customer success, to gather insights, prioritize requirements, and drive product development efforts.
  • Work closely with the engineering team to define business requirements, user stories, and acceptance criteria, ensuring high-quality delivery and seamless integration across the product portfolio.
  • Serve as a thought leader and subject matter expert in marketing automation, staying up-to-date with the latest trends, technologies, and best practices in the industry.
  • Develop and maintain product documentation, including user guides, release notes, and training materials.
  • Monitor product performance metrics, gather customer feedback, and make data-driven decisions to drive continuous improvement and optimization.
  • Represent the product internally and externally, effectively communicating product vision, strategy, and value proposition to stakeholders and customers.

Qualifications :

  • Bachelor's degree in Computer Science, Information Systems, or a related field, or equivalent experience.
  • Proven experience as a Product Manager in the marketing automation or related software industry, with a track record of successfully delivering complex products.
  • Strong technical background and understanding of marketing automation concepts, processes, and technologies.
  • Excellent problem-solving, analytical, and strategic thinking skills.
  • Exceptional communication and presentation skills, with the ability to effectively convey complex ideas to both technical and non-technical audiences.
  • Ability to work collaboratively with cross-functional teams and stakeholders.
  • Passion for innovation and a customer-centric mindset, with a deep understanding of user experience and design principles.
  • Experience with agile methodologies and project management techniques.

100 MstarResCanad Morningstar Research, Inc. (Canada) Legal Entity

Morningstar’s hybrid work environment gives you the opportunity to work remotely and collaborate in-person each week. We’ve found that we’re at our best when we’re purposely together on a regular basis, at least three days each week.

A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you’ll have tools and resources to engage meaningfully with your global colleagues.

30+ days ago
Related jobs
Morningstar
Toronto, Ontario

Proven experience as a Product Manager in the marketing automation or related software industry, with a track record of successfully delivering complex products. Develop and execute a comprehensive product strategy and roadmap that aligns with business objectives and customer needs for our marketing...

Sentry
Toronto, Ontario

As the Product Marketing Manager for Sentry's core platform, you will own the end-to-end go-to-market strategy to drive product awareness, adoption, and expansion. Your role extends beyond just promoting product features; by deeply understanding the user and market, you'll influence product developm...

Loopio
Toronto, Ontario

Bonus: You’re Product Marketing certified (Product Marketing Association or Pragmatic Marketing). You have 2-3 years of experience in Product Marketing, ideally in B2B SaaS. Your manager supports your development by providing ongoing feedback and regular 1-on-1s . ...

Directive Consulting
Toronto, Ontario
Remote

We are seeking a Revenue Operations Manager to help deliver outstanding services to the clients in our Marketing Operations line of business. At Directive, we take solving complex performance marketing problems for SaaS companies seriously. This person will work directly with the Director of Marketi...

Xello
Toronto, Ontario
Remote

PRODUCT MARKETING MANAGER, COMPETITIVE ENABLEMENT (6-MONTH CONTRACT). As the Product Marketing Manager, Competitive Enablement, you will be responsible for equipping our sales and customer success teams with the messaging, resources, and training they need to engage prospects, close deals, and drive...

HelloFresh
Toronto, Ontario

As the Brand + Product Marketing Manager, you will ideate, create and distribute promotional/GTM campaigns, lead the charge on developing and managing the brand’s marcomms strategy, and educate customers on the value and benefits of Factor through brand and product marketing channels. Brand + Produc...

Jonas Software UK
Markham, Ontario

We are looking for a Product Marketing Manager who will be responsible for driving go-to-market activities for new and existing products, deep understanding of product positioning to craft marketing-driven messages through email, website content, blogs, sales presentations, product launch plans, and...

Broadridge
Toronto, Ontario

As a Product Marketing Manager this role works cross-departmentally with Marketing, Product, Sales and Customer Success teams to help support the adoption and retention of key BAS solutions. This role is an integral member of Broadridge Advisor Solutions' marketing team and is focused on helping to ...

Ataccama
Toronto, Ontario

We are seeking a skilled and experienced Marketing Automation Manager to lead the development, implementation, and optimization of our automated marketing campaigns. In collaboration with Marketing Operations, create and manage automated marketing campaigns, including email marketing, lead scoring, ...

Bank of Montreal
Toronto, Ontario

Are you a strategic storyteller, connecting people with products through compelling content? BMO's award-winning payment platform, Online Banking for Business, has an exciting opportunity for a Manager, Digital Product Marketing to join its team. This role is based in Toronto and reports to the Sr, ...