Account Coordinator, Triangle Retail Media

What You’ll Do

Are you looking for a career defining opportunity to work for one of the fastest-growing Retail Media Networks in Canada? You’ve arrived at just the right place!

Triangle Retail Media (TRM) is Canadian Tire Corporation’s (CTC) rapidly scaling Retail Media Network Business across banners (Canadian Tire, SportChek, Mark’s and more). Investing behind this business and scaling it over the next five years is a top strategic priority for CTC.

TRM’s environment is very fast-paced, and requires someone who is entrepreneurial, methodical, and passionate about digital media and the future of targeted advertising. The ideal candidate enjoys solving complex problems, works effectively with cross-functional teams and thrives in a dynamic setting with limited oversight! They possess superior interpersonal skills, are comfortable with ambiguity, and have a talent for responding effectively to evolving business and client needs.

The Account Coordinat or, Triangle Retail Media (TRM), will be responsible for providing day-to-day client support with a key focus on planning, developing, and tracking performance of digital campaigns. As a member of the TRM team, you will work alongside groups of industry experts in a highly agile, entrepreneurial, and exciting environment. You will make an impact by :

Helping coordinate digital media campaigns in their portfolio by guiding clients and cross-functional teams from proposal through launch and completion to drive success

Briefing-in and coordinating assets between vendor partners, creative services, and TRM’s internal execution teams

Monitoring the latest trends in digital media, including channels, advertising formats and technologies to improve campaign performance and provide recommendations on how to best leverage new tools and services

Supporting the Account Manager & Account Executive teams to build pitch decks and marketing materials for client and stakeholder meetings

Creating and maintaining blocking charts, work-back schedules, budget summaries and delivery plans, and providing basic operational reporting on campaign performance

Ensuring that all campaign information is properly inputted across all systems that touch the campaign, end-to-end

Engaging in direct conversations with digital media partners to build and manage TRM’s retail media portfolio

Working closely with merch and e-commerce teams to ensure that the proper landing page experiences and right ad products are selected for digital marketing campaigns

What You Bring

Bachelor’s degree in Marketing, Journalism, Business, or related discipline

At least 1 year of professional account management experience for digital marketing programs from either a marketing agency or client side. Experience in retail media and / or digital publishing is an asset

Demonstrated experience in sales order management tools, media buying platforms, ad serving and relationship management

Hands-on experience with at least a few analytics platforms, website analytics tools or advertising platforms (e.g., Google Analytics, Google Ad Manager, Facebook Business Manager, etc.)

Familiarity with agile practices, attention to detail, and a self-starter attitude

A problem-solving mindset with a willingness to navigate and operate across a complex matrixed organization

Hybrid

We value flexibility. We have adopted a hybrid work model whereby employees use a combination of working in office and virtually in service of outcomes. Each leader is empowered to decide what work is best achieved in person based on the unique needs of their team.

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