Talent.com
Marketing Manager

Marketing Manager

SomewhereLATAM, LATAM, LATAM
27 days ago
Job description

Job Description : Marketing Manager

Salary : $3,500

Must work US business hours

Our client is a full-service recruiting firm specializing in the Architecture, Engineering, Construction, Mechanical, Electrical, and Plumbing industries. Founded in 2018 and headquartered in Chicago, IL, with an additional office in Orange County, CA, they focus on connecting talent that builds the world. We pride ourselves on using data-driven methodologies and in-depth research to ensure quality placements across various positions, from entry-level to C-Suite, while working with trusted clients in all 50 states.

Role Overview :

The Marketing Manager will play a dual role in shaping strategic initiatives and executing hands-on marketing activities. The ideal candidate is a versatile professional who can grow our brand presence, strengthen our lead generation efforts, and optimize social media engagement, all while delivering measurable results.

Key Responsibilities :

Content Generation :

Strengthen the company’s brand in the AEC and MEP sectors.

  • Develop personal branding strategies for top performers.
  • Lead Generation :

Enhance and streamline current lead generation systems.

  • Partner with leadership to establish outreach targets based on industries and geographies.
  • Social Media Management :

    • Expand and manage our presence across LinkedIn, Facebook, Instagram, and Twitter.

  • Drive organic growth and cultivate affiliate relationships across platforms.
  • Performance Metrics and Reporting :

    • Analyze marketing metrics and deliver regular performance insights.

  • Design and execute experiments to optimize audience reach and engagement.
  • Go-to-Market Strategies :
  • Develop and execute innovative go-to-market campaigns tailored to the AEC and MEP industries
  • Trend and Competitor Analysis :

    • Stay informed on industry trends and monitor competitor activities to inform strategic decisions.

    Qualifications :

  • Proven experience in both strategic planning and hands-on marketing roles.
  • Expertise in social media management and lead generation strategies.
  • Knowledge of the AEC and MEP industries is a strong advantage.
  • Familiarity with Artificial Intelligence tools and applications is preferred.
  • Analytical mindset with a focus on metrics-driven decision-making.
  • Creative thinker with a passion for innovation and problem-solving.