Marketing Coordinator

Job Description

As a Marketing Coordinator, your job is to coordinate all the marketing activities and initiatives within MATT & NAT. You will conduct market research, help to carry out promotional campaigns, identify target audiences and evaluate current trends.

Responsibilities

• Develop strategic marketing initiatives and activities.
• Implement marketing plans that include print, broadcast and online content.
• Create branded advertising campaigns, and support the marketing, photo and design teams by coordinating and collating content.
• Setup tracking systems for marketing campaigns and online activities.
• Conduct market research to identify marketing opportunities and negotiate media coverage.
• Traffic all advertising efforts to appropriate channels.
• Develop and manage all internal communication systems.
• Create, maintain and strengthen the organization’s overall brand through all media avenues.
• Organize and streamline service offerings into user-friendly concepts.
• Manage print contractors and other promotional vendors.
• Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management.
• Track progress with project members to ensure deadline compliance.
• Coordinate sample preparation and shot list for photoshoots.
• Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data.

Qualifications

Additional Information