Senior Manager, Marketing, Equiton Living

Senior Manager, Marketing, Equiton Living

About Equiton :

Founded in 2015, Equiton is a recognized leader in private equity investments, with assets under management now over $1 billion. Our exponential growth is a direct outcome of our leadership team understanding how the industry works and how to create long-term wealth through real estate investing. We attract exceptionally talented people and create an atmosphere that rewards initiative, independent thinking, and integrity.

About the Position :

Reporting to the Sr. Director, Marketing & Communications, the Senior Marketing Manager will support Equiton Living, a full-service property management company that oversees Equiton’s portfolio of income-producing multi-family properties across Ontario. This role will administer a mix of direct content creation, website management, social media, advertising, and promotional activities, with the objective of maximizing the performance of the properties and building a strong brand.

Key Functions and Responsibilities :

• Plan, execute, and analyze marketing strategies and campaigns to promote our properties and drive rentals of available units.
• Support the development of branding, positioning, and community engagement activities for Equiton Living.
• Assist with crisis communications and reputation management.
• Manage the website including property listings, ILS activations, and lead generation.
• Coordinate photography, 3D Tours, virtual staging and other creative assets required to promote properties.
• Develop and implement social media strategy including campaign and content development to drive engagement and awareness.
• Develop all content related to new property acquisitions including website profile, press releases, social media, internal and external communications etc.
• Responsible for developing and executing lease-up marketing plans for all new developments including website development, campaigns, and events to meet leasing objectives.
• Assist with the development, editing, and proofing of various marketing collateral including signage, brochures, floor plans, property datasheets and flyers.
• Ensure all content is consistent with brand standards and industry best practices.
• Supervise, manage and coach one direct report.

Required Skills and Abilities :

Education and Experience :

Our Commitment to Diversity, Equity and Inclusion :

In addition to being dedicated to building a workforce that leverages diverse talent, we are committed to fostering an inclusive and accessible experience where all employees feel valued, respected and supported. We are an equal-opportunity employer that values a culture that reflects and celebrates diversity of thought, background and experience. If you require accommodation for any part of the recruitment process, please let us know, so that we will work with you to meet your needs.

Our Core Values :

Please note that at present, legal eligibility to work in Canada is a prerequisite for this role.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

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