marketing specialist

Education

• College / CEGEP

Tasks

• Develop communication strategies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Prepare written material such as reports, briefs, website content
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Conduct comparative research on marketing strategies for industrial and commercial products
• Assist in the preparation of brochures, reports, newsletters and other material
• Gather, research and prepare communications material
• Design market research questionnaires
• Develop portfolio of marketing materials
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Maintain and manage digital database
• Copywrite

Computer and technology knowledge

• MS Office
• Adobe Photoshop
• MS Excel
• MS PowerPoint
• MS Word

Personal suitability

• Excellent oral communication
• Excellent written communication
• Initiative
• Adaptability
• Analytical
• Positive attitude

Screening questions

• Are you available for the advertised start date?
• Are you currently legally able to work in Canada?
• Are you willing to relocate for this position?
• Do you currently reside in proximity to the advertised location?
• Do you have previous experience in this field of employment?
• What is the highest level of study you have completed?

Experience

• Experience an asset

Support for newcomers and refugees

• Offers mentorship programs that pair newcomers and / or refugees with experienced employees

Support for youths

• Offers mentorship, coaching and / or networking opportunities for youth

Support for Indigenous people

• Offers mentorship, coaching and / or networking opportunities for Indigenous workers

Supports for visible minorities

• Offers mentorship programs that pair members of visible minorities with experienced employees